Check Out the Campaign for YEEZY GAP's YR 3022 YZYGAP SHDZ
Kanye West, Lil Uzi Vert and Steve Lacy also showed off new matching tattoos.
Initially known as the “YZYGAP SNGLSS,” the latest creation from Kanye West‘s ongoing YEEZY GAP partnership has now been revealed. Officially dubbed the “YR 3022 YZYGAP SHDZ,” the sunglasses were first revealed by Ye during his surprise appearance during Lil Durk’s 2022 Rolling Loud Miami set.
At the start of the week, Kim Kardashian and her daughters, North and Chicago, helped launch the campaign with an Instagram post and accompanying caption revealing the official name of the accessory. Also dressed in the YEEZY GAP ENGINEERED BY BALENCIAGA collection, Lil Uzi Vert, Steve Lacy, along with celebrities and influencers close to Ye also shared photos of them in the YR 3022 YZYGAP SHDZ.
The YR 3022 YZYGAP SHDZ features a futuristic one-piece reflective visor design outfitted with a sculpted foam nose pad at the bridge section. While an adjustable strap is attached to the back of the sunglasses to complete the unique design.
Check out the campaign for YEEZY GAP’s YR 3022 YZYGAP SHDZ below and stay tuned for release info.
Additionally, during the recent shooting session for the campaign, Ye, Lil Uzi Vert, and Steve Lacy revealed matching tattoos they got. Done by tattoo artist Mez Afram, the matching tattoo reads “WE HERE/FOREVER/Technically.”
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