Professional Documents
Culture Documents
Leonardo Montan
Partner & Collaboration SE
2014 Cisco and/or its affiliates. All rights reserved.
Cisco Confidential
Agenda
Context
Cisco Business Edition 7000 Overview
Sales Playbook (Prospect/Qualify, Positioning, Design, Quote, How to Buy)
Post-sales (Delivery, Out of box, Operations and Management)
Call to Action
Cisco Confidential
Simplification
Cisco Collaboration
System of ~30 applications
General-purpose
Virtualization
Key enabling technology, but
Not real-time friendly
Variable and complex
Scary for some
Cisco Collaborations
Virtualization Support
Make it work for voice/video
Specs-based with Tested
Reference Configurations for
known design points
Packaged Collaboration
Solutions
Productized
Simplified
Cisco Confidential
A simpler way to talk about Collaboration - core communications preloaded with a variety of
application options provides quick and easy access to test drive Collaboration tools/
services
Cisco Confidential
Complete
Interoperable
End-to-end collaboration
capabilities for all users
Third-party applications
and devices supported
Affordable
Scalable
Right-priced, right-sized
packaged design
Simple
Highly-Available
Ready-to-activate, easy to
deploy, manage, and use
Cisco Confidential
Modular Design
for Enterprise
Optimized for
Optimized for
25 to 1000 users
1000+ users
Best-in-Class Solutions
Delivering Better Together
Communications and Collaboration Services for All users
Cisco Confidential
software suite
Single-SKU solution for easy quote and delivery. Just add licensing.
Scale-out, stackable / modular building block - price-optimized for deployments
1000+ users
Add server(s) to support more users, devices, applications
Ideal solution to seed Collaborative services and tools increase attach for video,
BE7K-K9 or
BE7K-K9-XU
Preloaded
9.1 Collaboration software
5.1 virtualization software
UCS C240 M3 SFF
BE6000!
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Opportunities
Midsize companies
Fast-growing Enterprises
Design
Capacity
1000 users
1200-2500 devices (dependent on server)
100 contact center agents
Pricing
1000+ users
15,000+ devices
100+ contact center agents
(stack servers to add more users, devices, apps)
SKU
BE6K-ST-BDL-K9=, BE6K-ST-BDL-XU=
BE6K-STBDL-PLS-K9=, BE6K-STBDL-PLS-XU=
BE7K-K9, BE7K-K9-XU
+Standard app/user licensing sold separately
Minimum Partner
Requirements
Launches &
Marketing
Targeted + Standard
Standard
Promotions
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BE7000
Attribute
MD Model
HD Model
CPU
RAM
Disk
RAID
RAID Scheme
RAID5 ~ 2.1TB
Network
PSU
Virtualization
Software
(2nd
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Prospect/Qualify
Ideal Opportunities
1-5K users, <15K devices, not as price-sensitive as midmarket
Buyer + System Administrators are Collaboration (vs. DC/server)
Upside for UCSS add/renew, Video and Collaboration Edge, PCP Enhanced, UCL to CUWL conversion
Examples
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More Revenue - easier to sell solution enables sales people to more successfully deliver the full value
of Collaboration to fast-growing companies while boosting profitability through recurring service
revenues
Faster Sales - easy to quote and order solution uses one convenient SKU for the whole solution
Simple Deployments - easy to install, virtualized server comes preloaded and ready to activate; to
scale for more users, devices and applications, simply add another server in a building block/modular
design
Scales Seamlessly grows with modular, building-block design to support more users, devices,
applications as and when needed
Valuable Upsell - easy to scale platform is ideal for seeding more applications and endpoints, as well,
introduces the UCS product line for future datacenter discussions
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START
NO
On-prem
opportunity?
Packaged
Contact Center
Enterprise
HCS or WebEx
YES
YES
Need
UCCE/CVP
features?
YES
Contact Centercentric
opportunity?
Deal
<1000
agents?
NO
UCCE+UCM
NO
NO
Deal <500
users?
YES
NO
Deal 500 to
1000 users?
BE7000
YES
YES
BE6000
NO
NO
Growth
expected?
YES
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2.
Hardware Highlights
UCUCS-EZ-C220M3S
BE7K-K9
UCUCS-EZ-C240M3S
Medium TRC
BE7000s
new Medium TRC
Large TRC
C220 M3 SFF
TRC#1
8 cores
8 disks
C240 M3 SFF
TRC#2
12 cores
12 disks
C240 M3 SFF
TRC#1
16 cores
16 disks
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VMW-VS5-HYP-K9
R-VMW-UC-FND5-K9
VMW-VS5-ST-1A=, VMW-VS5-ET-1A=,
VMW-VS5-EP-1A=, etc.
Install
Field-installed
Field-installed
Cisco.com, simplified
Cisco.com, simplified
Standard vmware.com
Support
Cisco TAC
Cisco TAC
Per-app size
vCenter Integration
No
Yes
Yes
Advanced VMware
Features (HA, vMotion,
N1KV, etc.)
No
No
Incompatible
Compatible
Compatible
3rd-party Apps
allowed?
Any allowed
Attribute
See also
http://docwiki.cisco.com/wiki/Unified_Communications_VMware_Requirements#Purchasing_.2F_Sourcing_Options_for_Required_Virtualization_Software
2014 Cisco and/or its affiliates. All rights reserved.
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BE6000-specific bundles
and licenses
UC on UCS
BE7000
Virtualization Software
FND/ST/ET/EP license
sold separately
Server included
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http://www.cisco.com/web/partners/sell/technology/ipc/uc_tech_readiness.html
1.
2.
3.
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B440 M2 TRC#1
Full-width Blade
for UC on UCS
UCS-B440M2-VCDL1
C260 M2 TRC#1
2RU Server
for UC on UCS
UCS-C260M2-VCD2
B230 M2 TRC#1
Half-width Blade
for UC on UCS
UCS-B230M2-VCDL1
2RU Server
for UC on UCS
UCUCS-EZ-C240M3S
Half-width Blade
for UC on UCS
UCUCS-EZ-B200M3
UCSB-EZ-UC-B200M3
1RU Server
for UC on UCS
UCUCS-EZ-C220M3S
BE7K-K9
BE7K-K9-XU
XL
L
B200 M3 TRC#1
S+
S
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Hardware
Virtualization
Software
Collaboration
App Software
Services &
Subscriptions
Description
1.0
R-CUWL-STD-K9
1.0.1
CON-PSSW-RCUWLSK9 PRTNR ESS SW Unified W-space Lic - Top Level for STD
1.1
NEW-UWL-STD
1.2
JAB-IPH-CLNT-UWL
0.00
200
0.00
1.3
UC-APPS-SW-9.0-K9
0.00
0.00
1.4
JAB-IPH-RTU
0.00
0.00
1.5
UCM-9X-UWL-STD
0.00
1200
0.00
1.6
UCXN-9X-SC-PORTS
0.00
0.00
1.7
UCXN-9X-UWL-STD
0.00
1200
0.00
1.8
UWL-STD-PAK
0.00
0.00
1.9
WEBEX-UWL-S-PAK
0.00
0.00
1.10
LIC-UWL-STD-B
1.10.0.1
CON-PSSW-LICUWLB
1.10.0.2
UCSS-U-UWL-STD-3-1
2.0
BE7K-K9
2.0.1
CON-SNT-BE7KK9IP
2.1
R2XX-DMYMPWRCORD
2.2
2.3
0.00
0.00
325.00
0.00
0.00
1200 390,000.00
0.00
1200
0.00
19.00
1200
22,800.00
70.00
1200
84,000.00
23,468.00
70,404.00
336.00
1,008.00
0.00
0.00
CIT2-A03-D300GA2
300GB 6Gb SAS 10K RPM SFF HDD/hot plug/drive sled mounted
0.00
36
0.00
CIT2-CPU-E5-2640
0.00
0.00
2.4
CIT2-MR-1X082RY-A
0.00
24
0.00
2.5
CIT2-PCIE-IRJ45
0.00
0.00
2.6
CIT2-PSU2-1200
0.00
0.00
2.7
CIT2-RAID-9271CV
0.00
0.00
2.8
R2XX-RAID5
0.00
0.00
2.9
TVL-SW-9.X
0.00
0.00
2.10
VMW-VS5-HYP-K9
0.00
0.00
2.11
VMW-VS5-HYP-USEL
0.00
0.00
2.11.0.1
CON-ESW-VMWVS5HL
260.00
780.00
2.11.0.2
UCSS-U-VMW-FND-3-1
1.00
3.00
2.12
VMW-VS5-SNS
0.00
0.00
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Hardware
Description
1.0
R-CUWL-STD-K9
1.0.1
CON-PSSW-RCUWLSK9 PRTNR ESS SW Unified W-space Lic - Top Level for STD
Description
0.00
0.00
1.0
R-CUWL-STD-K9
0.00
0.00
1.0.1
CON-PSSW-RCUWLSK9 PRTNR ESS SW Unified W-space Lic - Top Level for STD
1.1
NEW-UWL-STD
1200 390,000.00
0.00
0.00
0.00
325.00
1200 390,000.00
1.1
NEW-UWL-STD
1.2
JAB-IPH-CLNT-UWL
0.00
200
0.00
1.2
JAB-IPH-CLNT-UWL
0.00
200
0.00
1.3
UC-APPS-SW-9.0-K9
0.00
0.00
1.3
UC-APPS-SW-9.0-K9
0.00
0.00
1.4
WEBEX-UWL-S-PAK
0.00
0.00
1.4
JAB-IPH-RTU
0.00
0.00
1.5
UWL-STD-PAK
0.00
0.00
1.5
UCM-9X-UWL-STD
0.00
1200
0.00
1.6
JAB-IPH-RTU
0.00
0.00
1.6
UCXN-9X-SC-PORTS
0.00
0.00
1.7
UCM-9X-UWL-STD
0.00
1200
0.00
1.7
UCXN-9X-UWL-STD
0.00
1200
0.00
1.8
UCXN-9X-SC-PORTS
0.00
0.00
1.8
UWL-STD-PAK
0.00
0.00
1.9
UCXN-9X-UWL-STD
0.00
1200
0.00
1.9
WEBEX-UWL-S-PAK
0.00
0.00
1.10
LIC-UWL-STD-B
0.00
1200
0.00
1.10
LIC-UWL-STD-B
0.00
1200
0.00
1.10.0.1
CON-PSSW-LICUWLB
19.00
1200
22,800.00
1.10.0.1
CON-PSSW-LICUWLB
19.00
1200
22,800.00
1.10.0.2
UCSS-U-UWL-STD-3-1
70.00
1200
84,000.00
1.10.0.2
UCSS-U-UWL-STD-3-1
70.00
1200
84,000.00
2.0
UCSC-C240-M3S
3,600.00
10,800.00
2.0
BE7K-K9
23,468.00
70,404.00
2.0.1
CON-SNT-C240M3SF
336.00
1,008.00
2.0.1
CON-SNT-BE7KK9IP
336.00
1,008.00
2.1
UCS-CPU-E5-2640
2,549.53
15,297.18
2.1
R2XX-DMYMPWRCORD
0.00
0.00
2.2
CIT2-A03-D300GA2
300GB 6Gb SAS 10K RPM SFF HDD/hot plug/drive sled mounted
0.00
36
0.00
2.2
UCS-MR-1X082RY-A
339.00
24
8,136.00
2.3
CIT2-CPU-E5-2640
0.00
0.00
2.3
A03-D300GA2
300GB 6Gb SAS 10K RPM SFF HDD/hot plug/drive sled mounted
589.00
36
21,204.00
2.4
CIT2-MR-1X082RY-A
0.00
24
0.00
2.4
UCS-RAID9271CV-8I
1,686.00
5,058.00
2.5
CIT2-PCIE-IRJ45
0.00
0.00
2.5
R2XX-RAID5
1.00
3.00
2.6
CIT2-PSU2-1200
0.00
0.00
2.6
UCSC-PCIE-IRJ45
999.38
5,996.28
2.7
CIT2-RAID-9271CV
0.00
0.00
2.7
R2XX-DMYMPWRCORD
0.00
0.00
2.8
R2XX-RAID5
0.00
0.00
2.8
UCSC-PSU2-1200
652.00
3,912.00
2.9
TVL-SW-9.X
0.00
0.00
2.9
UCSC-RAIL-2U
0.00
0.00
2.10
VMW-VS5-HYP-K9
0.00
0.00
2.10
N20-BBLKD
0.00
36
0.00
2.11
VMW-VS5-HYP-USEL
0.00
0.00
2.11
UCSC-HS-C240M3
0.00
0.00
2.11.0.1
CON-ESW-VMWVS5HL
260.00
780.00
2.12
UCSC-PCIF-01F
2.11.0.2
UCSS-U-VMW-FND-3-1
1.00
3.00
3.0
R-VMW-UC-FND5-K9
2.12
VMW-VS5-SNS
0.00
0.00
3.0.1
CON-ESW-UCFND5
3.0.2
UCSS-U-VMW-FND-3-1
3.1
VMW-UC-FND5-SNS
325.00
Services &
Subscriptions
Collaboration
App Software
Virtualization
Software
0.00
0.00
2,499.00
7,497.00
250.00
750.00
1.00
3.00
0.00
0.00
22
Single-site
Design
License type: UCM UCL Enhanced
Application sizing via CST:
11x UCM 10K VM (Pub, 8x Subs, 2x TFTP)
VM placement via VMPT:
4x BE7K servers (more to spread out further)
Hardware
Virtualization
Software
Collaboration
App Software
Description
1.0
R-UCL-UCM-LIC-K9
1.0.1
CON-ESW-RUCLUCK9
1.1
LIC-CUCM-9X-ENH-C
1.1.0.1
CON-ESW-LICCENHC
1.1.0.2
UCSS-U-UCM-C-1-1
1.2
CUCM-VERS-9.X
1.3
1.4
LIC-CUCM-9X-ENH
1.5
UCM-PAK
UCM 9X PAK
2.0
BE7K-K9
2.0.1
CON-SNT-BE7KK9IP
2.1
2.2
CIT2-A03-D300GA2
2.3
CIT2-CPU-E5-2640
2.4
Services &
Subscriptions
0.00
0.00
30000 5,700,000.00
3.00
30000
90,000.00
11.00
30000
330,000.00
0.00
0.00
0.00
0.00
0.00
30000
0.00
0.00
0.00
23,468.00
93,872.00
336.00
1,344.00
0.00
0.00
300GB 6Gb SAS 10K RPM SFF HDD/hot plug/drive sled mounted
0.00
48
0.00
0.00
0.00
CIT2-MR-1X082RY-A
0.00
32
0.00
2.5
CIT2-PCIE-IRJ45
0.00
0.00
2.6
CIT2-PSU2-1200
0.00
0.00
2.7
CIT2-RAID-9271CV
0.00
0.00
2.8
R2XX-RAID5
0.00
0.00
2.9
TVL-SW-9.X
0.00
0.00
2.10
VMW-VS5-HYP-K9
0.00
0.00
2.11
VMW-VS5-HYP-USEL
0.00
0.00
2.11.0.1
260.00
1,040.00
2.11.0.2
1.00
4.00
2.12
VMW-VS5-SNS
0.00
0.00
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Collaboration Breakaway
PLUS Promotion
Competitive PBX
Displacements
Installed-base Upgrades
(Drive to Collaboration)
Midmarket Collaboration
Promotion
Accelerate Midmarket Growth
Leading with the Business
Edition 6000
nly!
o
0
00
6
E
B
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Increase adoption of TP
Limited-time discount on
TelePresence TX9000
Series, TelePresence Server
Accelerate Customer
Collaboration Promotion
Migrate customers using a
licensed Unified ICM
Enterprise with a third-party
ACD
Discounted Unified CCE Agent
and Server licenses
Customer Collaboration
Upgrade Offer
Migrate customers without
UCSS to Unified CCE and
Unified CVP
33% off list price with a three
year UCSS purchase
Cisco Capital
Financing Offers
Close deals faster with US/CN
customers
No payments, no interest
during UC deployments offer
No payments for 3 months
during UC deployment offer
and
Opportunity Incentive
Program (OIP)
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25
5 seats Enhanced
$2,995
10 seat Enhanced
$7,895
10 seat Premium
$13,095
25 seat Enhanced
$22,395
25 seat Premium
$34,495
5 seats
ENHANCED
$995
PREMIUM
$2,995
25 seats
ENHANCED
$22,395
PREMIUM
$34,495
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App
Ready to
run
App
installer
Media
App
installer
Media
VM file
VM file
App
Ready to
run
UC on UCS Today
Install in field
BE7000
Install in field
Install in field
(VM methods available)
Preloaded
Preloaded
Install in field
(VM methods available)
Set up in field
UCS BIOS/FW/Drivers
UCS Rack, Stack, Cable
2014 Cisco and/or its affiliates. All rights reserved.
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Collaboration Software
Infrastructure
Cisco UCS
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v10.0
Migrate
BE7000 UC on UCS
Larger Server
UCS B-Series
Specs-based UCS
Migrate
BE6000 BE7000
BE6000 MD/HD
BE6000 License
BE6000 ESW/UCSS
BE7000 Server
UCM UCL/CUWL Lic
ESW/UCSS
1. Essentially a HW change.
1. Convert license from BE6K to
2. Re-use UCL/CUWL licensing.
regular UCL/CUWL.
3. Buy a higher-end virtualization 2. Convert ESW/UCSS from BE6K
license (FND, ST, ET, EP)
to UCL/CUWL.
4. BE7000 server can be re-used. 3. MD/HD servers can be re-used
5. Plan deployment with
and mixed with BE7000
www.cisco.com/go/vmpt
servers. Plan deployment with
www.cisco.com/go/vmpt
NOTE: for MCS 7800 to BE7000 migrations, note the included virtualization license is not compatible with Cisco Prime
Collaboration Deployment. (PCD) Use FND, ST, ET, EP if you plan to use PCD.
2014 Cisco and/or its affiliates. All rights reserved.
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Thank you.